XERB and Wolfman Jack

(XERB Studios, Rosarita, Mexico - Late 1950's)

Wolfman Jack was not technically a freeform jock, but his shows certainly weren't the norm, either. Broadcasting throughout the 1960's on mostly AM stations, Wolfman arguably became the best known DJ of the era. No matter who you were, you heard him at one time or another -- some of us, many times! Here's a site that has links to Wolfman websites and Mexican radio station XERB history:

XERB

KDKB-FM First Day

"At noon on Monday, August 23, 1971, I went into what would become the main production studio of KDKB in the old Safeway building (Jim, the engineer, had not yet completed work on our master control room, the “engine room” as we called it.) This was the day appointed for us to unveil the new station in all of its glory. I shut the door to the studio and placed “On The Way Home” on the turntable. I said a little prayer and turned off the ocean sounds. The Buffalo Springfield sang, “When the dream came, I held my breath with my eyes closed. I went insane like a smoke ring ay when the wind blows.” KDKB was born. And I was the luckiest person on the face of the Earth."
-- C. Dwight Tindle